One of the most impactful, high ROI activities you can do to improve your effectiveness, is speaking with and learning from other leaders in the same area of expertise. In that spirit, I’m sharing top takeaways from my conversations with some of the smartest people that I am fortunate enough to know. Oftentimes, these are […]
Playing a game of blind darts. Ok so you have a bunch of ideas that you think will help grow the company, inspire user engagement, reduce friction, or impact whatever it is that your company growth goals might be. How do you determine what you should test and validate first? In an ideal world you […]
We all have a bias when we think up solutions and here is why: Efficiency over accuracy. When a piece of information is presented to your brain, you better believe it is trying to make sense of it in the quickest and easiest way possible. Most likely dating back to a primitive caveman survival instinct […]
Unrivaled purchasing power on the horizon. Over a half of Millennials trust the opinions of strangers online over those of friends and family; the same group of people that will have more spending power than any other generation come 2017. Is it a surprise that brands and retailers of all sizes are holding planning meetings, […]